The famous 24 hours of Le Mans began at 3pm on June 12th. The participation of the 17th BMW Art Car by Jeff Koons was a major highlight at this event. This race is known to be the oldest endurance race in the world of all sports car racing. It is also known as the Grand Prix of Endurance. It gives a challenge to both the car and the driver’s ability.
The BMW M3 GT2 came from the high performance sports car BMW M3. It has an upgraded chassis, an extensive use of materials that are lightweight, it has a 4.0 liter V8 engine that can give an output of up to 500 bhp and it also has racing-caliber brakes. It also has the ability to reach 100km/h in only 3.4 seconds.
During the launch of the 17th BMW Art Car, Jeff Koons put his autograph on the car. This launch was done in Centre Pompidou, which is one of the top cultural institutions for contemporary and modern art in the world.
The creation of this work of art included a collection of pictures of vibrant colors, race cars, speed, explosions and other related pictures. Koons created a burst of bright colors that gives the feeling of power, energy and motion. It was a challenge in creating this Art Car to use material that is light-weight and a design that would be complementary to the car’s weight and aerodynamics.
Koons landed this role in designing the BMW Art Car by beginning to express his wish to do it back in 2003. He is known for his enthusiasm in appreciating cars. He was also mentioned by U2’s lead singer, Bono, as one of the best artists to design an automobile so that people would share the same love for cars again. Koons’ art processes even resemble car painting and assembling techniques.
The BMW Group has been doing many cultural projects as part of their society contributions and the BMW Art Car is a big part of this, amongst many others. They have had many famous artists such as Warhol, Stella, Hockney, Lichtenstein, Holzer and Rauschenberg design their cars. These cars have also been exhibited in top museums all over the world such as the Louvre, the Shanghai Art Museum and the Guggenheim Museum.
As one of the most successful makers of cars and motorcycles worldwide, the BMW Group has an unbeatable success that has been built on responsible action and long-term planning. Consequently, in the Dow Jones Sustainability Indexes, the BMW Group has been the industry leader for the last five years.
